We transformed CantaGallo’s digital presence by migrating its online store from VTEX to the Tray platform, creating a personalized, UX-focused experience that enhances the customer journey and boosts online sales. In addition, we developed a strategic landing page to attract new resellers, contributing to the brand’s expansion in the market.
CantaGallo, a renowned barbecue brand, was facing challenges with its old online store on the VTEX platform. To meet new market demands and improve the experience of its customers, CantaGallo entrusted our agency with the task of migrating its store to the Tray platform. Our mission was to create a solution that combined custom design and improved functionality, focused on user experience (UX).
With the new store on the Tray platform, our team developed a fully customized interface, prioritizing the user experience. The design was designed to reflect the CantaGallo brand identity, while offering intuitive, fast and pleasant navigation. The new store not only modernized the brand’s digital presence, but also boosted its online sales, improving the customer journey from the moment they enter the website to the purchase.
In addition to the online store, we developed two landing pages to attract new resellers and affiliates. These pages were designed to be highly functional and attractive, offering interested parties all the necessary information in a clear and objective manner. Landing pages play a crucial role in CantaGallo’s expansion strategy, facilitating communication with potential partners and strengthening the brand’s distribution network.
